In 2018, the Scaling Up Nutrition Movement launched a pitch competition to showcase investment opportunities for small and medium enterprises. One SME from Mozambique, called Miruku Coop, won the award for its new fortified product – an enriched instant porridge. This is an example of a partnership where an SME has benefited from technical assistance from a multinational to improve impact at reduced costs. It illustrates that with the correct inputs SMEs are in a position to respond directly to consumers and have a grass roots understanding of taste preferences and affordability. Partnerships of this kind are best placed to maximise profits and make high quality products for low income consumers.
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