The Extent and Nature of Supermarket Own Brand Foods in Australia: Study Protocol

By:
Claire Elizabeth Pulker, Georgina S. A. Trapp, Frances Foulkes-Taylor, Jane Anne Scott, Christina Mary Pollard
Date:
2024
Resource type:
Blogs/news/opinion
Link:

The Extent and Nature of Supermarket Own Brand Foods in Australia: Study Protocol by Claire Elizabeth Pulker, Georgina S. A. Trapp, Frances Foulkes-Taylor, Jane Anne Scott, and Christina Mary Pollard focuses on understanding the contribution of supermarket own-brand foods to the healthfulness of retail food environments in Australia. The study uses photographic audits to evaluate the availability, nutritional quality, pricing, placement, and promotion of these products in three major food retail outlets. By examining 3940 supermarket own-brand items in Woolworths, Coles, and IGA stores, the researchers aim to identify opportunities for improving the role of these brands in creating healthier retail food environments. The study's findings will provide insights for potential interventions.

Source: Canva