Partnership between Ipsos – a social market and research company, and The Bill and Melinda Gates Foundation. In-depth data collation on bottom of the pyramid markets in Nigeria, India, and Bangladesh. Private sector data collection methods have shed new insights on household decision making. The project also encourages partnerships between public and private sectors working on nutrition and shows that data needed on this market segment is much the same for NGOs, governments, and the private sector.
Reports and discussion papers
This resource presents evidence or data but has not been peer reviewed